

Merx: Content Management
Mobile content management made easy
2ergo's proprietary mobile content management system, Merx, is a comprehensive platform that allows mobile operators and content providers to deliver value-added services to mobile phone subscribers around the world.
Merx enables dynamic marketing via branded Web and WAP storefronts, supporting practically all existing mobile entertainment content types including ringtones, wallpapers, Java games, animated screensavers and subscription content. 2ergo's content management product suite is utilised by leading media companies and service providers worldwide including NBC Universal, THQ Wireless, HBO, Walt Disney Studios and ABC.
Using Merx, 2ergo executes on every component associated with creating, maintaining and hosting a branded storefront, as well as billing and delivery. We showcase and vend premium SMS products, wallpapers, thematic ringtones, voice tones and any other content that our clients have the rights to distribute.
2ergo sets itself apart from other developers in the space through our close working relationship with partners and our responsiveness to their needs. In creating a new storefront, we work closely with our content partners to determine the look-and-feel of the site, the level of customisation.
As part of our robust, scalable and flexible mobile content platform, 2ergo maintains all of our storefronts on an ongoing basis. Our team constantly updates content and keeps the showcase dynamic by regularly monitoring and promoting the top selling products as well as marketing the newest additions to the store. Whether vending wallpapers, ringtones or SMS products, we are able to create a storefront tailored to our partners' needs.
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